Head Office
ICICI Centre,
H.T. Parekh Marg,
Churchgate,
Mumbai – 400020
Phone: +91 22 2288 2460 / 70

Customer Service
Email: headservicequality@icicidirect.com
Phone: +91- 22-3914 0422 (for NRIs)

Regional Contacts
Ahmedabad: 3355 1122
Bangalore: 3355 1122
Chennai: 3355 112
Ernakulam: 3355 112
Gurgaon: 3355 112
Hyderabad: 3355 1122
Jammu: 9018551122
Maharashtra: 8657551122
Orissa: 8260551122
Punjab: 8591551122

Andhra: 8099551122
Chandigarh: 3355112
Goa: 8657551122
Kerala: 8590551122
Mumbai: 3355 1122
Tamil Nadu: 7305551122
Uttar Pradesh: 7505551122
Delhi: 3355 1122
Karnataka: 7676551122
Kolkata: 3355 1122
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About ICICI Direct
ICICI Direct is an online trading and investment management platform. The full-service broker was founded in 2000 and offers a range of trading and investment services. One of it’s popular products has been the 3-in-1 Account that integrates user’s savings, trading and demat account. Through ICICI Direct, users can invest in equity, derivatives, currency, futures, IPO and mutual funds. The same also is offered to corporates and NRIs. The platform currently boasts of more than 2.6 million customers. It also has over 200 ICICI Direct outlets across 87 locations.

The 3-in-1 online trading platform makes trading hassle free by linking demat and bank accounts. Users can trade in both NSE and BSE. The pricing tab has information on the brokerage and taxes in equity, future or currency trading. Under equity, you can do cash trading, take long buy/ short sell positions in stocks and even do intra-settlement trading upto 25 times your available funds. Users can also trade by placing market orders during market hours or execute limit order to buy/sell at a specific price.

Under derivatives, you can trade futures as well as options. The platform only lists select stocks that meet the criteria on liquidity and volume. As for currency, ICICI Direct offers convenient way to trade four pair of currencies – USD/INR, EUR/INR, GBP/INR and JPY/INR. Other products you can access include mutual funds, exchange traded funds, insurance and loans.

If you are a new customer, open an account directly on the website. After registration, you can trade on web, mobile and over the phone. Explore the Markets section to see the NIFTY or Sensex chart and follow live market news. Additionally, get market insights and even see top gainers, top losers and volume toppers. The Indices section lists the BSE, NSE and World Indices opening, high and closing prices.

ICICI Direct has a strong research team tracking market conditions and monitoring stocks individually. You get weekly or monthly recommendations and advisories by the research team. Also, you can view performance on the recommendations. To get it on your email, subscribe now on the website.

ICICI Direct’s terminal based trading software is called Trade Racer. Through the software, you can track intra-day price movements and scan stocks through Live Scanner. You can see highs and lows of scrips at daily, weekly and monthly levels. You can further create multiple market watch lists and customize user interface layout. The different types of orders you can place include market order, limit order, after market order, normal order, among others. The Order Book will show complete list of orders placed. You can filter and sort stocks and even modify or cancel an order from there. For more information or queries on registration, payment, refund, cancellation, career/jobs, or others, reach the ICICI Direct support.

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Last Update: September 14, 2024