Asian Paints Head Office
Asian Paints Limited,
Asian Paints House
6A, Shantinagar, Santacruz (E),
Mumbai – 400 055, India.
Tel: 022 – 3981 8000
Fax: 022 – 3981 8888

Asian Paints Customer Care
Phone: 1800 – 209 – 5678
Email: customercare@asianpaints.com

Asian Paints Dealers
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Asian Paints
asian-paint-logoAsian Paints is one of the most successful chemical companies in India. Originally named ‘The Asian Oil & Paint Company’, it was established on February 1, 1942 by Champaklal H. Choksey, Chimanlal N. Choksi, Suryakant C. Dani and Arvind R. Vakil. Over the years Asian Paints has become India’s largest and Asia’s third largest paint manufacturing company.

Consumer focus and innovative spirit are the driving forces of the company leading to it being the leader in paint sales since 1968. Its headquarter is located in Mumbai. The company provides paint products and services for decorative as well as industrial use.

Asian paints provide a wide range of products and services along with the manufacturing of the products marketed. The company’s main product is decorative and industrial coating. The interior paints manufactured and marketed are:
1. Royale Luxury Emulsion- This gives a unique satin shimmer on applying. It is available in 1800 different shades of color.
2. Royale Play- It provides a range of ready to use special effects that can be used on interior walls.
3. Premium Emulsion- It gives a rich matte finish due to its super-acrylic quality.
4. Tractor Emulsion- It provides a smooth finish when applied to walls.
5. Distempers- This range provides an excellent matte finish on application.

The exterior usage products include the following:
1. Apex Ultima- This is an anti- algal, weather proof, 100% water based emulsion with silicon additives.
2. Apex Exterior Emulsion- This provides a smooth look and is completely weather proof.
3. Apex Duracast- This product has been advertised as the premium product preferred by professional builders and architects.
4. Ace Emulsion- This is suitable for dry to moderately humid climatic conditions.

Asian Paints also manufactures and sells metal finishes which include:
1. Premium Semi-Gloss Enamel- This is water based enamel suitable for walls and wood.
2. Premium Satin Enamel- This gives a satin sheen owing to its solvent-based composition.
3. Premium Gloss Enamel- This gives a long lasting and durable finish when applied.
4. Utsav Enamel-This is affordable and long lasting product.

Asian Paints also manufactures wood finishes categorized under interior, exterior and Italian varieties. The company also provides waterproofing products and services. Another very successful service that the company provides is home and industrial decorative painting. The company employs professionals who accomplish the whole painting procedure for residential and industrial spaces making sure of consumer satisfaction in all steps followed.

Asian Paints has many subsidiaries and joint ventures making it a company with a turnover of Rs 96.32 billion. A subsidiary of Asian Paints group is Apco coatings whose main consumer market is in the South Pacific Islands like Fiji, Tonga, Solomon Islands and Vanuatu. Asian Paints Industrial Coatings Limited caters to the powder coating market. Berger Paints, another subsidiary of the Asian Group, as proved its mettle in the global market. SCIB Paints was brought under Asian Paints in 2002 and is a reputed name in Egypt. PPG Asian Paints is a 50:50 joint venture, established in 1997, between Asian Paints and PPG Industries Inc., USA. Taubmans Paints, Fiji became a member of the Asian Paints family in 2003 and has manufacturing facilities in Suva and Samoa.

Asian Paints moves towards becoming one of the top five decorative coatings company in the world through constant innovation, consumer satisfaction and through alliances with global partners.

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Last Update: September 18, 2024